Brand-perfect websites for Bentley and Lamborghini

Challenge

D'Ieteren Luxury Performance represents some of the most prestigious automotive brands in Belgium, including Bentley and Lamborghini. Each marque carries exacting visual identity standards (typography, spacing, color palettes, and micro-animations) that must be honored across every digital touchpoint.

The existing websites relied on legacy JavaScript architecture that constrained both creative possibilities and growth potential. The codebase lacked type safety and contemporary development practices, making even routine updates slow and error-prone. At the same time, the content management system (Sanity) and hosting platform (Vercel) no longer met the organization's evolving requirements for editorial workflow and infrastructure control.

Solution

The team executed a comprehensive modernization across four fronts, migrating the full codebase to TypeScript for enhanced reliability, replacing GSAP animations with Tailwind-based alternatives that preserved visual sophistication while improving performance, transitioning hosting from Vercel to Azure for tighter infrastructure control, and upgrading the CMS from Sanity to Storyblok for a more flexible editorial experience.

Every component, from typography and spacing to color applications and interactive micro-animations, was meticulously aligned with each brand's distinctive identity standards. The final platform remains authentic to these automotive legacies while delivering contemporary functionality and performance.

Key Features

• Brand-faithful design: Pixel-perfect alignment with Bentley and Lamborghini identity guidelines
• TypeScript migration: Full type safety across the codebase, reducing runtime errors
• Tailwind animations: Replaced GSAP with performant, maintainable Tailwind-based animations
• Storyblok CMS: Modern headless CMS giving content editors full control over pages and components
• Azure hosting: Enterprise-grade infrastructure aligned with D'Ieteren's IT requirements

Results

• Successful migration of Bentley and Lamborghini brand sites with zero visual regressions
• Improved developer velocity through TypeScript and modern tooling
• Faster page loads after replacing heavy animation libraries with Tailwind alternatives
• Editorial autonomy restored with a flexible, component-based CMS workflow